Marketing has long been a fundamental function in organisations, bridging the gap between businesses and consumers while shaping brand narratives. Over the years, as the business landscape has been transformed by sustainability, technological advancements, and shifting consumer expectations, marketing has also evolved. In this fast-changing...

Sri Lanka’s export sector maintained a positive trajectory in February 2025, with total exports—including both merchandise and services—rising to US$ 1,382.53 million, reflecting a 4.62% year-on-year (YoY) increase compared to February 2024. Additionally, exports recorded a 2.58% month-on-month (MoM) increase from January 2025. Merchandise and...